What if the greatest innovation of our times isn’t a product or a platform but an entire economic framework

Most of today’s BigTech started out with a simple product. Facebook began as a social network, Google started with a search engine, Apple’s second coming started as a music player, while Amazon began as an online bookstore. These companies didn’t initially envision the vast, multi-layered ecosystems they would later create. Their playbooks emerged over time.

Reliance Jio did something different.

It started out with a view of creating not just a superior product or service, or even a superior business model.

It started out with the goal of creating a superior economic framework – a framework which clearly called out what the future economic structure would look like, and which companies would win within it and who would lose.