Digital Future Daily

“If you’re going to run in ‘28, I think there’s a fully internet-native way to run these campaigns that might literally involve zero television advertising, and maybe you don’t even need to raise that money, and maybe … if you have the right message you just go straight direct,” Andreessen told his host.

The transformation might not be quite as total as he’s claiming — in fact, Vice President Kamala Harris overperformed in states where she invested the most in TV and in-person campaigns, so there’s life in old-fashioned politics yet.

But Andreessen isn’t wrong that there are real shifts underway. As the dust settles from the slightly off-the-mark debate in the immediate aftermath of the election about whether liberals need their “own Joe Rogan,” it remains clear that if your media consumption is limited to or dominated by traditional sources like newspapers, television or even “mainstream” newsletters (like this one!), your sense of the mood of the electorate will be inevitably limited, and even inaccurate.